As reported in AdAge and Adweek, DC was awarded the state’s $40 million campaign to bolster public confidence in Covid-19 vaccinations.
With a huge – and hugely disparate – state to reach and no time to spare, DC’s work, along with that of its multicultural partners, BARÚ, APartnership and RALLY, is already underway with plans for a comprehensive March launch.
The plan is to deliver empathetic education in the face of ever-changing details about vaccine options and efficacy. And, in the process, combat a ceaseless stream of misinformation that muddies the water and undermines trust in the very communities hardest hit by the virus.
Our ECD Anne Elisco-Lemme echoed the sentiment of the entire team: “I think you’d be hard-pressed to find anyone in our industry who wouldn’t feel the enormity of the assignment. It weighs on you, because we need to do it right.”
Yesterday an employee of the One Show inadvertently e-mailed a spreadsheet to several ad execs that contained a list of the agencies that have entered the One Show’s 2009 ad awards… In all, there were 9,795 entries for the [One Show] awards, at a total cost to the agencies of $3,507,860… BBDO offices account for more than 750 of the entries, and the network spent a total of more than $250,000, according to the spreadsheet.
Interesting Adweek article comparing flashy marketing microsites – eg: Coca-Cola’s Happiness Factory – with more-modular, theoretically lower-cost, bloggier sites – eg: Barbarian Group’s GE Adventure. (Those sites don’t work as a head-to-head comparison, but they are pretty good examples of the two categories.)
Ultimately, they’re just different techniques with different strengths and weaknesses. Entertainment vs content, exchange and sustainability. Or something. And they’re not mutually exclusive, obviously. Those soft drink and candy microsites do generally bum me out. Seems they could find something more constructive to do with the money. Even them.
Unless you’re an old man you’ve already seen this.
In Radiohead’s new video for “House of Cards,” no cameras or lights were used. Instead, 3D plotting technologies collected information about the shapes and relative distances of objects. The video was created entirely with visualizations of that data.
I assume this is Photosynth, but there’s a lot more detail shown here than in the TED demo from a year or so ago. The video is 7 minutes long but definitely worth watching all the way through… if you’re into that sort of thing.
More info on “Photo Tourism” is available on the University of Washington’s website.
Related to the previous post: Everyone agrees that the London 2012 Olympics logo is horrible. The worst. Not exactly because of that, but also because of that, I’m actually a fan. Bigger all the time, I’m finding. (Check out the Adidas animation. You know you love it.)
Roger Ebert mentioned Joe Versus the Volcano. So he had my attention. He described it as “a film that was a failure in every possible way except that I loved it.” Exactly. Joe Versus the Volcano is one of those rare movies that everyone agrees is horrible except that it’s also brilliant.
What I appreciate about them is that they don’t do what we expect them do do. They break the rules. By this I don’t mean they “surprise” us, but they show us what by all rights should not be showable. They are, in other words, alive.
Good evening. What you are about to witness is an unrehearsed and uncensored interview. My name is Mike Wallace. The cigarette is Philip Morris.
For the sake of all that is decent and holy, take the time and watch this 1957 interview of “America’s foremost social rebel.” Yeah, it’s long. (An hour or so?) Crazy long for this kind of format, I know. But it’s amazing. Completely inspiring and pretty funny in spots. Funny watching young, ambitious Mike Wallace go toe-to-toe with 88-year old, unapologetic Frank Lloyd Wright.
Frank Lloyd Wright, one of the greatest architects of the 20th century, talks to Wallace about religion, war, mercy killing, art, critics, his mile-high skyscraper, America’s youth, sex, morality, politics, nature and death.
There are a ton of other interviews here — all from the same 1950s program, “The Mike Wallace Interview”. Steve Allen, Salvador Dali, Aldous Huxley, Henry Kissinger, Tony Perkins, and on and on. Bummer you can’t download.
Not really newsworthy at this point, I know, but the website for the Aqua Teen Hunger Force movie, Aqua Teen Hunger Force Colon Movie Film for Theaters, like the show itself, is relentlessly funny. If you haven’t seen it, you should really check out the sleek, low-bandwidth version of the site. Oh, and the trailer. Actually, everything. Just go ahead an look at everything on this site.
Check out this typeface designed by Kris Sowersby for Constellation Wines Australia. Exclusive to Constellation until 2011.
I covet his typeface “National.” Info. Samples.
Nice site, huh? I have no idea what it’s built on, but it’s interesting to consider that this could easily be a customized theme for WordPress (or TypePad, Moe). Our site is built on WordPress and is more obviously a blog format than the KLIM site. But using those blog platforms for building all kinds of simple sites is a great way to make attractive and functional sites that are easily managed with very little technical expertise. Everybody’s happy.
Almost forgot. Check out Mr. Sowersby’s sketchbooks.