Stride Rite
They’re muddy and messy and totally adorable. But for nearly a century, this photo-centric campaign argues, one brand has been there to both celebrate their childhoods and help everyone make it through. Paradox has never been so pretty.
Playing the name game with InnovAsian
Today marks the release of DC’s first campaign for InnovAsian since being named agency of record. The four 15-second spots use rhymes that play with the catchphrase “InnovAsian occasion” to help consumers better remember the brand when navigating the crowded freezer aisle.
A couple locals go national
The two lovable locals that anchor Kona Brewing’s Dear Mainland campaign are about to hit the court and the big time in a series of new spots running for the first time nationally during this year’s March Madness. Expect to see them throughout the tourney, including spots in the Elite Eight, Final Four and National Championship.
Rakuten makes Grammy debut
The Japanese e-commerce giant dropped its first ever North American campaign during last night’s Grammys. Directed by acclaimed duo Vania & Muggia, the TV introduces Rakuten as a premium lifestyle brand for savvy online shoppers and is the introduction of a months-long, DC-led brand overhaul.
New partner, new locations, new DC
Today we’re thrilled to announce the acquisition of A2G, a widely recognized experiential and social influencer agency. The acquisition extends our reach to two new major markets, adds a robust suite of complementary services to our offering and brings us a powerful new partner.
