Pretty precious
The pioneering custom book publisher Blurb is all about giving the public’s precious pictures the pretty settings they deserve — all about good design, in other words. This branding project, which touched on a brand book, logo, packaging and more, was in part about helping the company understand that, inspiring staff and intriguing consumers.
View case study
The tobacco industry has a kids menu
Today marks the launch of DC’s latest campaign for the California Tobacco Control Program. The work exposes the tobacco industry’s latest deception: using flavors and e-cigarette products that masquerade as snacks and flash drives to hook kids when their brains are most susceptible to addiction.
Kovacevich accepts the rose
After arm-twisting, haranguing and even shedding the occasional tear, DC finally convinced the multi-talented John Kovacevich to join us full-time as executive creative director. John comes to us after three years as one of the city’s most sought after freelance talents.
The Dubs & DC: Game recognize game
In outdoor, digital and broadcast, the new campaign for the back-to-back NBA champs celebrates the franchise’s 47-year legacy in Oakland through novel pairings of Warriors — old-school and new — playing in perfect sync across a continuum of time.
New name and ID for Redhook reboot
How do you take a craft pioneer snubbed by the next generation of beer nerds and make it cool again? You build an innovation brewing pub and get DC to name it and design the ID. Welcome to Brewlab.
