A couple of quotes about Alan Aldridge from The New York Times:
“He designed posters for the Rolling Stones; was best friends with Jimi Hendrix; and served as the creative director for the original Hard Rock Cafe…; he even penned a best-seller… Back in the 1960s, Aldridge was as deified in the world of graphic design as the Fab Four were in music. John Lennon even appointed Aldridge the group’s official design consultant.”
“In addition… he was known for his 1968 poster for Andy Warhol’s film Chelsea Girls, in which he transformed a woman’s naked body into a veritable Chelsea Hotel… [and] produced psycho-surreal images for the Rolling Stones, the Who and Elton John (the cover of the 1975 album Captain Fantastic and the Brown Dirt Cowboy).”
And that’s not even half the story. But we couldn’t be more excited to say he’ll be telling more of it this June 19 at Duncan/Channon’s sixth Toast of the Tip event, where he will also be autographing copies of his new memoir/art anthology, The Man with Kaleidoscope Eyes. As his Beatle bosses once put it: a splendid time is guaranteed for all.
Work + News
Vaccination: our state’s best shot
As reported in AdAge and Adweek, DC was awarded the state’s $40 million campaign to bolster public confidence in Covid-19 vaccinations. And work is already underway on this critical effort.
The spots are animated. The struggle is real. True tales of former smokers on the perilous path to quitting.
InnovAsian: The Next Generation
DC is back with seconds of our award-winning, supply-chain-busting InnovAsian Occasion campaign now running on stations across the nation.
Not only did viewers rank the TV spots above those of market leaders Corona and Dos Equis, they gave them the third highest score for any alcohol-related ad that year. Which might be one good reason for a frothy 37% sales increase.
Beautyscape in the Bahamas
Created by DCLA for e.l.f., the fifth installment of the award-winning influencer program is now underway in the Bahamas. And garnering more heat than ever.
SweeTARTS' Be Both is back
After the sweet success of last year’s 'Be Both' launch, SweeTARTS is doubling down on the campaign to Gen Z with brand new work in market now — and more to come in 2021.
CBS x Alfred Coffee · Emmy Awards
DCLA partnered CBS Studios with Alfred Coffee to reach Emmy voters and garner support for Star Trek: Picard. The timely work tapped into the diversity and inclusion central to Gene Roddenberry’s original vision.
Loyalty or discount program advertising often dwells in the downscale world of the coupon clipper — a turnoff to savvier online shoppers. Our strategy was to present Rakuten as every bit as premium as the brands it offered rebates on.
Even the mild-mannered have something inside that drives them wild. And thanks to StubHub that wild thing is busting out all over.
Gap · Dress Normal
Gap asked us to build consideration and generate trial for their newly launched “Dress Normal” brand platform. Thirty influential Instagram photogs helped us do just that.
This way to health insurance
Today marks the launch of our first campaign for Covered California as part of a five-year, $400-million effort to help all Californians get the health insurance they need.
The “Stirring the Pot” work celebrates Kettle Brand's counterculture legacy and all those that zig when others zag.