Let it Blurb

Following an exhaustive pitch, leading online publisher Blurb has booked Duncan/Channon to be its brand-building agency of record. First assignment will be a comprehensive strategic and design effort, along with a digital campaign to launch in fourth quarter.

Blurb is a web-based platform that makes it easy to design, publish, market and sell professional-quality, printed books. Its community features also make it simple to share digital books online. Based in San Francisco, with offices in London, the company was founded in 2005 and last year shipped over 1.2 million books to more than 60 countries and generated over $45 million in revenue.

And that’s just chapter one.