This just in: as this post was being created, we learned that the Kettle “Edibles” billboard just received an Obie for outstanding outdoor last night in New Orleans. Which begs the question: how did we not attend an award show in New Orleans!? We’re getting soft.
Last night at the sfBIG awards, DC’s campaign for the California Tobacco Control Program took home the top BIG Star prize over a stellar field. “Wake Up” is an integrated effort, across TV, out-of-home, digital and point-of-sale, focused on the issues of e-cigarettes, especially among young people. Thanks to the brilliant judges of the San Francisco Bay Area Innovation Group and to our thoughtful and supportive client. And congrats to the entire creative, account, strategic and comms planning teams, many of whom can be viewed looking good and acting bad in the following funky video.
No stranger to the pages of Communication Arts, our own ECD, Anne Elisco-Lemme, was chosen to be a member of this year’s esteemed panel of judges for the prestigious Advertising Annual. If your work was passed over for recognition, you can address her directly in the comment section below. (And congratulations, Anne. Well-deserved.)
The John Muir silver was for the long-running “Be Heard” TV. The CTCP golds and the Best in Show were for the “Wake Up” e-cigarettes TV — those spots with the asterisks and vintage soundtracks — as well as for Wake Up interactive bus shelters, banners and billboards and the stillblowingsmoke.org site.
Big ups to two stellar clients. A smoke-free celebration shall ensue.
We never doubted it, but now the OMMA award from MediaPost has confirmed it, bestowing top prize on the wildly social Sephora/Formula X website in the Fashion/Beauty/Cosmetics category, an effort in which, and we immodestly quote, “outstanding content, visual design and user interface create recurring value for users.”
Duncan/Channon revisits the winners’ circle at the 2011 REBRAND 100 Global Awards, picking up a Merit for the rebranding of Esurance. The prize is given for concept, design and strategy. As explained in the entry package, the revamped identity system and type-only Esurance logo was designed to deliver a singular message: that the company that pretty much invented online car insurance continues to innovate on behalf of busy consumers, always working to make the process of buying or using its products more intuitive, more convenient, more transparent and more friendly. It’s about smartness in the service of simplicity. The Merit award means D/C’s work ranks among the world’s most successful rebrands in 2010, alongside rebrands of Audi, Sprint Nextel and Subaru Australia. D/C won for the Hard Rock rebrand in 2007.
Graphis magazine has honored D/C’s campaign for Sanita, the original Danish clog, with a gold award in its 2011 “100 Best in Advertising” annual. Founded in Zurich in 1944, Graphis is one of the world’s most influential graphic arts publications. The competition was judged by a prestigious international jury whose US contingent included Rich Silverstein. All of which ain’t exactly chopped liver, a D/C spokesperson was heard to remark.
The precious metal piled up for D/C at the San Francisco ADDY awards last night. One of the show’s biggest winners, the agency took Division Bests for Murphy-Goode and Infinity and Golds for Birkenstock, Stonestreet and others. Impressively, the work covered a wide spectrum of media, from print to interactive to identity to POS. Big ups to all whose imagination and hard work made it possible. Now it’s on to the nationals.
Graphis magazine, it was announced today, will be honoring D/C’s healthy feet campaign, created for agency-of-record client Birkenstock, with a gold award in its highly competitive 2009 advertising annual. Founded in Zurich in 1944, Graphis is one of the world’s most respected, influential and long-running publications devoted to graphic arts. Founded in Germany in 1774, Birkenstock is one of the world’s most respected, influential and long-running makers of footwear. Founded in San Francisco in 1990, Duncan/Channon is long-running.