News
Bonterra Organic Vineyards selects DC as AOR. A tasty wine that’s After a competitive pitch process DC looks forward to a fruitful partnership with the original, award-winning, and industry leading organic winery.

“Duncan Channon impressed us by capturing the essence of the Bonterra brand,” said Rachel Newman, VP of Marketing. “The team’s ambitious creative ideas, and expertise in influencer and social media marketing, set them apart as the ideal collaborators to help grow Bonterra’s purpose-led brand among values-driven Gen Z and millennial wine drinkers.”
We are no stranger to growing a wine brand, or enjoying some, so we’re passionately excited to partner with such an innovative company to elevate the Bonterra brand among wine drinkers. Building upon Bonterra’s strong sales momentum and growth potential, DC’s first task will be developing the brand strategy to tell Bonterra’s organic agriculture and climate leadership story. The new campaign is slated to launch in spring 2023 and will include video, print, influencer and social media activations.
19 April 2022 · Posted in Bonterra New business News
Work + News

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