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John Muir Health

Not just a health system, a health squad

When you're sick, injured or facing a frightening diagnosis, you want more than just clinical excellence. You want a support system. You want a squad. And John Muir Health has your back.

Roller derby, feline affection and John Muir Health

The latest evolution of the Be Heard campaign for John Muir Health arrives on your TV set and computer screen.

Just what the doc ordered: gold, silver, Best in Show

Jackpot for DC at the 2015 Healthcare Marketing IMPACT Awards, sponsored by Modern Healthcare and Ad Age, Thursday night in Chicago. It started with a silver in the video category for John Muir Health, a pair of golds for California Tobacco Control (CTCP) in the video and integrated campaign categories and was topped off with Best in Show for CTCP.

John Muir Health

Women call the shots (no pun) when it comes to family medical decisions. And women are wired to communicate. That’s where the Be Heard campaign started.

In all candor: new John Muir Health ads

The next evolution of the Be Heard campaign begins rolling out. The three new spots created by DC and directed by Aaron Ruell, showcase the delightfully close relationships John Muir Health patients develop with their doctors.

Be Heard: The Sequel

DC is back for round two of its groundbreaking campaign for respected healthcare brand, John Muir Health. Smashing the mold of standard medical marketing, the "Be Heard" campaign lightheartedly taps into the female target’s need to really be listened to — especially when it comes to their family’s health and well-being.

All due respect from new John Muir Health campaign

What do people want from their doctors? It starts with a little r-e-s-p-e-c-t. That's what consumers told John Muir Health and, not coincidentally, what John Muir Health has delivered patients for decades.