What does CREDO really believe in? Martinis!

Posted in Etcetera | 15 July 2008 | by D/C

In keeping with the Nirvana song, “Serve the Servants,” not to mention the Kiss song, “Cold Gin,” the marketing department at CREDO Mobile served as bartenders for its agency-of-record last Friday evening at selfsame agency-of-record’s fabulous penthouse bar. Generously conceived, ingeniously created and damply executed by the clients, this unique role-reversal event was scheduled – in theory – to run from 5 to 8 pm. In practice, the last of the amateur “bartenders” finally departed the Tip at midnight – roughly three hours after all involved had departed the planet – amid much politically incorrect smack-talk about how the client-side could actually outdrink the agency-side. Them’s fighting words at the Tip! Stay tuned for round deux. (And heartfelt thanks to Jenn, John, Liza, Rob, Michal, Bethany, Kathy, whatshisname with the beard, and that other guy, too. I think.)

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