Clos du Bois puts accent on sales
Posted in Clos du Bois, Outdoor | 4 March 2008 | by D/C
Sure, you’re thinking: “Not another wine ad with Arnold Schwarzenegger in it!” But this comprehensive print/online/outdoor campaign targeted at Clos’ 25–35-year-old female target and developed by D/C, helped the Sonoma County winery terminate the competition and pump up from a 700,000 case brand to two-million-plus a year.
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Rebecca Harper | 19 May 2009, 3:09 am | Comment link
I LOVE your ads for Clos du Bois: “All the French You Need To Know.” Really great copy. Very fun stuff.